The digital landscape is evolving tremendously and the core strategy of marketing has shifted from the traditional marketing system to the online marketing system where marketers reach a greater number of potential customers through social media and websites. In the past, marketers…
Social media is one of the exceptional things that has evolved. It has brought everything at our fingertips. A single place where you will get answers to your questions. Facebook, Instagram, Twitter, LinkedIn, and other social media platforms have taken the…
Before shopping, about 90 percent of the people read reviews before settling with their final choice. The figure indicates that reviews directly translate into dollars. And when it comes to assessing a business through what people say about it, Yelp is generally…
Owners of a business are always looking for ways to increase their website’s ranking. An increase to a business’s website ranking helps to improve traffic to the website, which results in an increase of sales. However, many businesses believe that publishing a…
They say every problem is an opportunity in disguise. A mindset that projects positivity in times of adversity. Try telling that to the world’s leading social media network, which suffered its biggest ever Facebook outage in history on March 13th 2019. It…
Are you finding it difficult to get the attention of your business audience? Do you find it hard to attract the proper type of leads that could expand your bottom-line? Do you spend countless hours promoting services to business users only to…
Content is still in the number one position whenever the main concern is associated with SEO. There are some websites, which are always at the top of the search engine ranks. As they are well associated with the high powered based link…
If you think YouTube is only for gamers, then you are mistaken. Conversely, it is one beat platform where you can make a good living online as it boasts of over 1.9 billion active monthly users. As a digital marketer, you need…
Data analytics is a big, intimidating word. It brings to mind the image of complex charts, numbers, facts, percentages, etc. But when you truly take time to understand it, a new picture appears. You realize that data analytics is the brain behind…
Are your content marketing efforts yielding the results you want them to? You could go on spending valuable time and money into creating quality content and promoting it on all the right channels, but without a consistent monitoring system in place, it…
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