Understand Audience Engagement for Social Media Marketing

Understand Audience Engagement for Social Media Marketing

May 20, 2023

Engagement is at the core of social media marketing. Simply posting content without engaging your target audience won’t suffice if you want success – to achieve maximum effectiveness you must actively interact with it and interact with them directly. But what exactly…

How To Use Shoppable Instagram Posts To Sell On Social Media

How To Use Shoppable Instagram Posts To Sell On Social Media

April 14, 2023

Instagram is a powerful social media platform for connecting with potential customers. According to Instagram, 90% of its users follow at least one business, and nearly half of active Instagram users polled said they shop on the platform on a weekly basis….

10 Reasons Why Social Media is Important for Local Businesses

10 Reasons Why Social Media is Important for Local Businesses

January 3, 2023

Social media started out with the idea of bringing people closer. However, as the user base increased, these companies turned to advertisements for revenue. Many small and large businesses have started using these ads to spread awareness, increase revenue, and grow their…

<strong>Simple Tactics to Beneficially Use Hashtags in Your Marketing Strategy</strong>

Simple Tactics to Beneficially Use Hashtags in Your Marketing Strategy

December 24, 2022

Hashtags happened to social media as a boon. With the tiny tools taking over first Instagram and now every possible social media, digital marketers are having a field day using them to their advantage.  A hashtag has now become a given for…

How To Embed a Twitter Hashtag Feed on Website?

How To Embed a Twitter Hashtag Feed on Website?

August 15, 2022

Twitter is a social media platform that is the perfect combination of entertaining yet informative content in a short caption-type format. This platform offers diverse content to its users and has been an influential and powerful platform where people come to share…

How Digital Video Advertising Will Dominate The Next Decade

How Digital Video Advertising Will Dominate The Next Decade

July 3, 2022

Video advertising is a type of advertisement that employs video to catch the attention of viewers and raise brand awareness. Unlike traditional advertising forms such as billboards and television commercials, video advertising is an effective approach to target consumers who spend the…

5 Ways To Unleash The Potential Of Influential Marketing On TikTok

5 Ways To Unleash The Potential Of Influential Marketing On TikTok

March 31, 2022

Let’s talk first about what tiktok is and how it works. TikTok is a social network that allows you to shoot music videos, broadcast live and exchange messages with people. This video platform is the leader in the Chinese market and quickly…