Nick Rojas combines 20 years of experience working with and consulting for small to medium business and a passion for journalism to help readers grow. He writes about technology, marketing, and social media for the aspiring entrepreneur. When Nick is not sharing his expertise, he can be found spending time at the beach with his dog Presto.
How Is Your Business Talking to the World? Tips To Improve Your Communications

How Is Your Business Talking to the World? Tips To Improve Your Communications

September 13, 2022

What is Business Communication? Business communications refer to any process where a representative or employee of a company is relaying information to either another employee or an outside entity. Even if you’ve never heard of business communications before, there is a good…

eCommerce Data Integration: What you Need to Know

eCommerce Data Integration: What you Need to Know

July 14, 2022

What is eCommerce Data Integration? eCommerce data integration is the process of collecting important data from front-end components of a business such as a website, and making it easily accessible to back-end systems such as customer relationship management. This sounds incredibly complicated,…

Boost Customer Engagement with These Tips

Boost Customer Engagement with These Tips

August 30, 2021

What Is Customer Engagement? Customer engagement is a sweeping term describing every element of a relationship built between a customer and a business, including everything from email and phone calls to your social media, eCommerce and marketing strategy. Great customer engagement requires…