SEO and Social Media Marketing: Differences and How They Complement Each Other

SEO and Social Media Marketing: Differences and How They Complement Each Other

February 1, 2022

It should come as no surprise that brands have established a strong foothold in the online world, be it on social media platforms with the help of their SMM (social media marketing) team or famous websites by implementing SEO. They have realised…

How to Boost SEO and Organic Traffic with Schema Markup

How to Boost SEO and Organic Traffic with Schema Markup

April 26, 2021

Whether you’re a total SEO novice or an expert that knows all the ins and outs of the intricate world of search engine optimisation, chances are you’ve probably heard of schema markup. But just like most people, you may have heard but…

5 Effective Ways to Improve Lead Generation on Your Website

5 Effective Ways to Improve Lead Generation on Your Website

April 15, 2020

The success of your business greatly depends on your ability to bring leads over to your website, especially if you’re a female business leader running a strictly digital company. However, even though traffic is the key to more business, generally speaking, it’s…