A Brief Contrast Between Market Research & Marketing Research

A Brief Contrast Between Market Research & Marketing Research

July 30, 2018

‘Market Research’ and ‘Marketing Research’ are often used interchangeably and become a semantic dispute when people lock horns on the meanings of these two similar sounding yet distinctive terms. Grammatically ‘marketing’ may be a gerund or a verbal noun for ‘market’ but…

How to Overcome Mobile App Startup Challenges With These 3 Powerful Strategies?

How to Overcome Mobile App Startup Challenges With These 3 Powerful Strategies?

July 29, 2018

The mobile app startups are gearing up, with investor recognition and a strong customer base. Some of the renowned app startups include Uber, Lyft, Zomato, Whatsapp, Instagram, and Snapchat. Each has been funded by investors, post their show of innovation and an…

5 Questions to Ask When Looking for the Best Help Desk Software

5 Questions to Ask When Looking for the Best Help Desk Software

July 18, 2018

There was a time a majority of companies had customer support teams and those teams relied on personal correspondence and telephonic support to address customer grievances. However, the advent of the internet and evolution of IT services have changed everything. IT services…