A startup, at its gestation stages, often finds it challenging to build and manage a strong business to business (B2B) sales team. This is mostly due to an unclear understanding of what sort of a sales cycle that particular business should adopt….
A sales pipeline is not actually a pipeline but a process. More accurately it is the process of selling to various prospects which in the mind of the time is represented like a pipeline with the prospects lined up one after the…
In August 2015, a GPS tracking device helped a terrified mother rescue her 15-year-old daughter from a kidnapper. The girl went out for a walk in Rowlett, Texas, shortly before she was subjected to a traumatic abduction and sexual assault. The man…
Nowadays digital technology is changing rapidly and changes the way in which society is operating and the ways we live our lives. As our digital footprint grows exponentially, we are forming our own new online identities. Digital security is the protection from…
What does Innovation brand mean? In simple words, an innovative brand is a product which introduced in the market with new shape, design and attractive features. Existing brand comes with some additional features to nurture the needs of consumers and make them…
The smartphone is arguably the most useful gadget we will ever own in our lives. They serve as our music players, our calculators, our maps, our gaming consoles, and our bridges to social media and the rest of the world, all on…
For a very long time, Microsoft has been the leader in computing and operating systems. There was not much competition for Microsoft initially, however, these days there are a number of other operating systems that are giving Microsoft a run for their…
The modern customer is well informed and does not think twice before switching brands. The message is clear, businesses can no longer view their customers as just cash cows. To win their customers, modern businesses need to understand them better. A customer…
Embracing modern technology is essential for the ongoing success of today’s businesses. New innovations are regularly being introduced. Your task is to determine which innovations offer true benefits to your operations and to your customers. One of the latest buzzwords in the…
Cash flow is, essentially, what keeps a business on its feet. Good employees, a strong service, or a great project mean nothing if you aren’t receiving the money to continue funding your company or business! That being said, maintaining a grip on…