Implications of AI-Driven Tools to Enhance Your Talent Acquisition Process

Implications of AI-Driven Tools to Enhance Your Talent Acquisition Process

September 2, 2021

Talent acquisition is a streamlined process of identifying, selecting, and retaining qualified individuals. It’s a crucial function of HR management and forms a major part of the employee journey. It’s also one of the most important drivers of a successful business. AI…

5 Common Mistakes in Video Marketing Campaigns

5 Common Mistakes in Video Marketing Campaigns

August 30, 2021

Video marketing is one of the most popular strategies businesses use to attract their potential customers in this digital era. Today, every savvy marketer has their marketing videos and makes sure they spread them like a wildfire in their digital platforms, from…

7 Things You Should Consider Before Creating a Marketing Strategy

7 Things You Should Consider Before Creating a Marketing Strategy

August 20, 2021

A marketing strategy is a game plan for a business brand to promote its products and services to obtain superiority over its competition. It’s all about observing and analyzing your target audience and how your product/service can influence them. By creating an…