Strategies that Stand the Test of Time for Android App Development

Think can you come up with apps like what App, SnapChat that has the potential to turn startups into multibillion-dollar ventures? We can definitely show you how to get started. Well, that doesn’t mean we guarantee you’ll make any money, but with this step-by-step guide, at least you’ll know where, to begin with.

Apps (iOS & Android) have been a popular choice for global consumers for a while now, thanks to the thousands of devices it powers. Due to which having a mobile app is becoming mainstream for an organization of all sizes serving various industry verticals. And no matter how cliché it sounds, there is an app for every business. It’s really all about figuring out your style! In fact, the most successful apps, those featuring remarkable user experiences and business transforming results, aren’t created overnight.

You need to seek help from android app development company that comprises of fanatical runners, a sprinkling of gaming geeks and several years combined experience in mobile space. I can’t tell you how many emails I get from my readers stating how to break into the mobile app business? And that’s why I have come up with the post that can provide great assistance to people with no software experience, little cash, and expect to make a bajillion dollars.

In the following post, you will walk through a three-part guide, the steps of profiting from your big idea. So, let’s get started!

Step -1 Evaluate whether your business needs a mobile app at first place

There is no doubt in the fact that the mobile app market is growing at a fanatic pace. And with more than 2000 new apps added on the daily basis, there are over one million mobile apps available in the marketplace these days. According to the recent studies, 80% of time spent on mobile apps is spent on gaming and social networking. With important factors like limited search and navigation capabilities, high maintenance cost, it’s time for you to consider other alternatives for having a web presence, such as responsive web design or going with a dedicated mobile-optimized version of the site.

Moreover, you can also think of evaluating your business goals and purposes with regards to creating a mobile app. For example, if you aim for mobile marketing then, you can invest in different marketing tactics such as QR codes, SMS marketing, and NFC (Near Field Communication), as they might very well serve the purpose.

Step -2 Keep mobile clients’ expectations and preferences in mind

Another major factor to consider is user’s goals and expectations. And do you know what the major turn-off for users is? It is when Apps that aren’t developed to perfection usually cause problems like sluggish performance and frequent ANRs (App Not Responding). Understand that user experience trumps everything else when it comes to mobile. It’s a known fact that hybrid apps don’t perform as well as native apps, so if you’re going to choose a hybrid, make sure you’re aware that your users’ experiences will likely suffer.

According to recent studies:

Top three activities performed on a smartphone are accessing local information, searching for information and participating in social media/networking sites.

Top three activities performed on a tablet are reading news, entertainment, searching for information and watching videos.

It may also interest you to know that two-thirds of mobile users want a site to load in less than 4 seconds, with “Web page slow to load” being the top mobile frustration. If the mobile presence does not cater to the expectations of the mobile audience, it will soon become a marketing barrier, rather than promoting the business.

Step -3 Understanding the marketplace and mobile app nuances

To have an effective mobile strategy, it is necessary to analyze current marketplace trends and weigh the pros and cons of various available options. Here comes the deciding factor, whether to opt for a native app or a mobile web app or a hybrid app. Each one is of a kind. Which One Is Correct for You: Going Native or Going With Latest Web Technologies

Web Apps- Can be easily accessed through mobile device’s web browser and don’t need to be downloaded or installed on the device. Developed using JavaScript and CSS, these apps are quite low in terms of cost of development and maintenance. In addition to this, being browser based, they provide the best portability and are also discoverable through search engines.

Native Apps- Generally are installed on the device and respond more quickly than a web app because of their more direct interface with the device hardware. As native apps are written for a platform, in particular, they can interact with and take advantage of features of the operating system and other software that is typically installed on that platform. These kinds of app, in general, are distributed through app stores and provide support for features such as graphics-intensive interfaces and push messaging. The only drawback is that they are more time to consume and expensive to develop and maintain compared to mobile apps.

Hybrid apps- Last but certainly not the least, hybrid apps turn out to be the best-of-both-worlds solution across the globe. They are also installed on mobile devices in particular and can access many capabilities of the device such as maps, camera, and location services using JavaScript API. In terms of development and maintenance cost, hybrid apps are low in cost like mobile web apps because they are developed through HTML & JS, which also allows for building the code once and deploying it across multiple platforms.

Final Verdict

According to the recent trends, the mobile world is moving away from building one flagship app and adopt a multi-app strategy to target multiple use cases. So what are you sitting tight for? It’s time to get started with your app development procedure.

Rakesh Patel is Marketing Manager at eTatvaSoft - web, ecommerce & mobile app development company in India. He writes about Technology Trends, Leadership and many more things about IT services and enabled people to learn about new technologies through his online contribution.