When it comes to your online business, you need to spread information to the targeted audience for selling your products and services. Today, the targeted audience has become very savvy, and they are aware of the product and service they intend to buy. Thanks to the Internet and credible online sources, people can read up on topics and share them with their network. Social media platforms have played an instrumental role when it comes to the promotion of information that is both educational and valuable to the targeted audience.
Now, if you are an online entrepreneur, it is essential for you to be aware of the benefits that content curation can bring to your business. It plays a crucial role in marketing your business and gives you a competitive edge in the market. The practice of sharing content curation on social media platforms is called social curation, and it has a positive impact on the health of your online business!
Get the competitive edge in the online market with social curation automation tools
There are some free content curation tools that you can use for your social media platforms. The best part of social media platforms is that they help you market your goods and services to the targeted audience in a cost-effective way. The platforms are free, and you may opt for paid advertising only if you wish to. When you want to establish a strong presence on the Internet, it is essential for you to use original posts and socially curated content.
Unique content creation is very challenging, and you need to place a lot of time and effort on it. It is often hard for small to medium scale businesses. However, it is gratifying and enriching in the long run especially when you have the target of reaching out to a large customer base.
Thanks to social media automation tools that are available in the market today, you do not have to spend a lot of time logging into each of your social media platforms and posting content. These social curation tools help you to a large extent to promote and market your goods and services to the targeted audience. If you are a small to medium scale business owner, these tools really help you as most of them are free and you do not have to pay monthly subscriptions to use them.
Top free social curation automation tools for you to use online
If you are new to the subject of social curation automation tools, you may check out the following top free tools that are available for your business needs-
#1 Drum Up
This tool gives you original and fresh recommendations when it comes to the creation of content for social media platforms. The only thing that you need to do is insert the keyword that is related to your business when you register your account, and the tool will start to stream content that is related to your niche.
That means social media management becomes simple for you and besides scheduling your content, you can also connect to your business blog feed. All this can be done on a single platform, and it saves a lot of your time to focus on the core functions of your company.
If you are looking for better clarity and organization of your content on social media platforms, this social curation automation tool is perfect for your needs. It helps you to understand how your social media campaigns are performing and you get valuable insights when it comes to identifying the primary influencers in your business niche. The Klout Score will help you understand how your business is performing in the market.
This tool is an RSS Reader, and it helps you share articles on social media as you discover them promptly. However, you are not able to schedule posts in advance with Feedly. However, its USP lies in the GUI that gives you the pleasant experience of reading articles in a magazine like a format with images. You also get the benefits of organizing your articles into folders for better organization.
You may also edit and remove existing folders as well. Once you register and set your account up, you may opt for the preferred sources of articles that you need for your business marketing campaigns on social media.
Therefore, if you are an online entrepreneur and hard-pressed for time, embrace the benefits of the above social curation automation tools for your business. You will find that they help you save precious time so that you may focus on the core functions of your business. If you are a small to medium scale business owner, these tools are beneficial for you to establish a strong online presence on social media and reach out to the targeted audience with success. Register on them today and gain the competitive edge in the market with success!