My name is David Webb and I am a Sydney-based business consultant and a writer. I studied business management at the University of Sydney. I love to travel. Couple of years back, I was traveling through Europe and AU, working in the online environment, living a digital nomad lifestyle. I also love to write, mostly about finances, digital marketing and business strategies.
Today, technology has become an integral element of our lives, blurring the lines between the real life and the digital world. Just think for a second. How many devices do you have within arm’s reach while reading this article? At least a…
The National Broadband Network, or NBN, is an Australia-wide project rolled out by the Federal Government. This is the largest infrastructure project in the history of Australia that aims to provide both individual users and businesses with more reliable internet connections. Fiber-based…
The goal of digital transformation and the integration of bigger and better technologies is to ultimately improve the bottom line, and make every business operation more efficient and cost-effective. Now that technology is rapidly transforming all industries across the globe, such as…
When running a business, one of the most important things you need to do is keep coming up with ways to increase your profits. Developing a new product or stepping up your marketing game can work but why not try to reduce…
After the Bitcoin entered the market as the very first cryptocurrency back in 2009, many others have joined it. Now there are over a thousand different cryptocurrencies available on the market, and each one of them has something different to offer. The…
Finally, you’ve taken the time to create your very own, unique landing page. What now? Well, now you get to drive some traffic toward it; otherwise, it’s just going to stand there like a lemon. Come to think of it, there are…
Your old sneakers are too worn out for another training session, so what do you do? You go online and get a new pair delivered in a matter of days, if not hours. The world of online selling has become so familiar…
10 years ago, Bitcoin made its entrance on the market as the very first cryptocurrency and it brought the blockchain technology with it. Today, the crypto market has vastly evolved and new technologies, as well as innovative ideas, have shaped the rise…
Out of so many ways in which brands communicate with their audience today, social media has become one of those must-have channels that shape a brand’s reputation. We use social networks to review brands, connect with our family and friends, establish connections…
Customer engagement is about the experience or relationship customers have with a brand or a business, encompassing both online and offline connections. The customer engagement strategy is about building relationships with your consumers in order to create awareness and foster brand loyalty….