How To Analyze Your Website For Usability Pitfalls?

How To Analyze Your Website For Usability Pitfalls?

September 30, 2021

Website usability testing is one of the most significant aspects of building and launching a new website these days. Especially when a user is likely to abandon your website due to the lack of user experience, it is necessary that your website should…

Podcasting And  Digital Marketing: Emerging Trends In The Post-Covid Era

Podcasting And Digital Marketing: Emerging Trends In The Post-Covid Era

September 28, 2021

The Covid-19 pandemic brought to the fore the important role of digital marketing. It offered a cost-effective option for companies that may have been struggling to remain afloat. Astute marketers became more innovative in maximizing the available online opportunities. What makes digital…

Three Ways Social Commerce Is Transforming Online Retail

Three Ways Social Commerce Is Transforming Online Retail

September 28, 2021

The past year has revolutionized the world of commerce and has given impetus to online trade development. Users gradually increase the time spent on the Internet and discover new platforms, leaving more money there. They flooded to social media to keep in…

What Are the Biggest Benefits of Influencer Marketing?

What Are the Biggest Benefits of Influencer Marketing?

September 22, 2021

Influencer marketing is a must-have tool in the arsenal of every smart marketer.  Influencers can garner returns comparable to traditional advertising, but without the associated costs. In fact, it can be 100% organic if your influencers are amenable to work for shoutouts…

Workday’s object oriented database architecture

Workday’s object oriented database architecture

September 21, 2021

Workday’s Object is a cloud-based solution that specializes in financial management, human capital management and enterprise resource management. How do Workday’s object-oriented database architecture works It offers a versatile package that helps businesses of all sizes. It is useful to companies at…

Tech for Business: 5 Trends to Watch Out for This 2021 and Beyond

Tech for Business: 5 Trends to Watch Out for This 2021 and Beyond

September 17, 2021

Staying on top of the latest technology trends is part of what aids the growth and success of small businesses. Now more than ever, technology is influencing the ways we live and work. Small businesses must keep up with the technology curve…

A Concise Guide to Product Positioning for B2B Marketers

A Concise Guide to Product Positioning for B2B Marketers

September 15, 2021

Product Positioning, to put it in the simplest of words, is an activity done for marketing a product, which decides what place does your product hold in the mind of the customer, or in the heart if done most effectively. Product Positioning…